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Hi, I'm Matteo Duò

This is my personal website where I write about Content Strategy, Digital Marketing, SEO and Startups.

About Matteo Duò

Matteo Duò is a Content Strategist & Digital Consultant in love with Startups, WordPress and Storytelling. He's a freelancer who helps companies and young entrepreneurs communicate their own message in the most effective way toward their audience. You can reach him using this form.

The massive list of websites with free photos and images for commercial and personal use you’ll ever need — regularly updated (currently: 68 websites listed)

What do bloggers, marketers, web designers, theme developers and web agency have in common? They all need visuals, so many visuals they’d cry of joy if they found a vast cave filled with such treasure. And try to think about how they’d feel if those pictures and photos were free (hearty eyes) and with free […]

All SEO Basics You Should Learn To Create Content For Your Website

“When you publish any content, be sure to have it optimized”. That’s the mantra-like statement everyone with a blog or website has been told. “Put your keyword in the title and spread it within the body of your post to be ranked on Google”. I don’t think so, I might add. Search Engine Optimization is […]

How The Focus Keyword Works On WordPress SEO By Yoast

If you have a website, there’s a high chance it’s built on WordPress because WordPress runs 4.5% of the entire internet and is used by more than 23.3% of the top 10 million websites, as of January 2015. And if you do, your choice for dealing with SEO issues and improvements has probably fallen between […]

The Complete Guide To Image Optimization

It’s no secret: if you want users to find it through search engines, each content you publish on the web needs to be optimized. That’s true for homepages, blog posts, product pages and for images too. Yes, image optimization can have a tremendous impact on the number of visitors and inbound links you could earn […]

What To Do If Someone Steals Your Blog Posts

This morning I woke up, prepared some coffe and opened up my laptop to quickly deal with emails. No biggies, until I saw this below: New pingback notification? “Cool” I think, “someone’s linking to my content”. Then I want to have a look at how this guy’s citing what I’ve written in the past and […]

How To Never Lose Blog Post Ideas

Do you know what is the single and hardest thing that prevent you to publish a new blog post? It’s not time, nor your business agenda. It’s keeping track effectively of all your ideas and resources as soon as you get acquainted to. Let me explain. You want to publish a terrific blog post in […]

How Curating A Monthly Digest Improved My Learning Process

You get newsletters from companies you’re interested in. You read blogs on growth hack, copywriting, conversion and onboarding new users. Then you browse through super-relevant topics and communities on Facebook groups you’re subscribed to, Growth Hackers, Inbound, Quora. Then, there’s Twitter. You’re overwhelmed in your daily life, you’re overwhelmed in your reading activity. So am […]

6 Ways To Gather A Buttload Of Business Editorial Ideas That Work

You’ve read that a blog is one of the most effective tool to gather more attention towards your business but you’re discouraged because you don’t know what to write about. You lose faith in yourself because you come up with weak editorial ideas, which sound far from interesting, and you can’t start publishing right away. […]

5 Steps To Making Your Content Marketing Strategy A Blast

When you launch a content marketing campaign, how do you ensure it works strategically and effectively? Even the best strategy can bring you to a dead end and resolve as a waste of time and money if you don’t pay attention to core elements. This has always been the key aspect many are concerned when […]

Is There Anything Like SEO Content?

People are all in with the importance of content for their business, whether it’s an e-commerce, a small agency or a startup. But content itself is half the journey: in order to reach more prospects and customers you need to create a strategy for your own content to balance efforts with results, or you may […]